Keeping New Zealand in the World Values Survey, 1985-2019:A Brief Project History and Selected New Zealand Social Trends from the World’s Largest Non-Commercial Social Survey

Abstract

A brief review of the World Values Survey (WVS) is presented. Seven waves of the survey have occurred since the 1980’s, in between 50 and 80 different countries, using a common questionnaire of several hundred items covering a wide range of social and political views.  The WVS in New Zealand is then described, having completed six waves between 1985 and the latest survey in 2019. New Zealand social researchers are urged to make use of the WVS data, which is freely available on the WVS website, for all waves. WVS data can be used for cross-national comparisons, examining issues within New Zealand and to consider changes in social views over time.  Examples of some the most evident social trends over time in New Zealand are presented.  These include increasing environmental concern, social tolerance, support for gender equality, and increasing value placed on the Treaty of Waitangi. Declines can be seen in religiosity, active participation in some types of voluntary organisations, a willingness to fight for the country and the use of traditional media as a source of news. Several illustrative cross-national comparisons are also presented including a dramatic difference in attitudes towards migrants between New Zealand and Australia.